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· 2023· Review

How to Do Critical Discourse Analysis: A Multimodal Introduction

David Machín, Andrea Mayr

Short summary

This introduction provides a practical guide to Critical Discourse Analysis (CDA), focusing on how meaning is constructed through active semiotic choices in language and images.

AI-generated from the title and abstract; the full text is not read.

Key points

  • CDA involves analyzing active semiotic choices in language and images to understand meaning construction.
  • Key analytical areas include representing speech, identity, actions, and using rhetorical devices.
  • Techniques like nominalization and presupposition reveal how information is concealed or taken for granted.
  • The guide covers persuasion through metaphor and the use of modality and hedging to express commitment or evasion.

AI-generated from the title and abstract; the full text is not read.

Abstract

Introduction: How Meaning Is Created Making Active Choices: Language as a Set of Resources Analysing Semiotic Choices: Words and Images Presenting Speech and Speakers: Quoting Verbs Representing People: Language and Identity Representing Actions: Transitivity and Verb Processes Concealing and Taking for Granted: Nominalization and Presupposition Persuading with Abstraction: Rhetoric and Metaphor Committing and Evading: Truth, Modality and Hedging Conclusion: Doing Critical Discourse Analysis and Its Discontents Glossary

The authors' abstract, as published at the source., 2023 · DOI ↗

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Field: Literature and Literary Theory

Literature and Literary TheoryArts and Humanities