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Journal of Fashion Marketing and Management· 2015Q1

Collaborative consumption: business model opportunities and barriers for fashion libraries

Esben Rahbek Gjerdrum Pedersen, Sarah Netter

Short summary

Fashion libraries, a Scandinavian clothes-sharing concept, offer opportunities for style experimentation and designer-consumer interaction but face barriers to mainstream adoption due to limited resources and conventional consumption habits.

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Field: Museology

MuseologyArts and Humanities