Journal of Management Studies· 2012Q1
Innovation for Inclusive Business: Intrapreneurial Bricolage in Multinational Corporations
- 437citations
- Q1SCImago
- 2012year
Short summary
Multinational corporations can innovate pro-poor business models, but internal management structures often hinder this. This study introduces 'intrapreneurial bricolage,' where middle managers creatively use scarce resources to overcome these obstacles.
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Business and International ManagementBusiness, Management and Accounting