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International Journal of Retail & Distribution Management· 2012Q1

Something old, something used

Marie‐Cécile Cervellon, Lindsey Carey, Trine Harms

Short summary

Vintage clothing purchases are driven by fashion involvement, nostalgia, and a need for uniqueness via "treasure hunting," while second-hand purchases are primarily motivated by frugality, according to a study of 103 women.

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Field: Museology

MuseologyArts and Humanities