Business Process Management Journal· 2020Q1
Influence of artificial intelligence (AI) on firm performance: the business value of AI-based transformation projects
- 1,161citations
- Q1SCImago
- 2020year
Short summary
AI adoption, encompassing technologies like chatbots and self-learning algorithms, enhances firm performance by optimizing processes and enabling automation, leading to improved financial, marketing, and administrative outcomes.
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Industrial and Manufacturing EngineeringEngineering